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1) YouTube
Author
Series
Publisher
Wayland
Pub. Date
2014
Description
This title takes an in depth look at YouTube and the business behind one of the most well-known and exciting brands today. Beginning with a single YouTube video, and now part of Google - it is one of the most successful businesses around. The book covers how YouTube came into being, the successes and failures over the years, and key facts about the industry, as well as their impact on the global market.
Author
Publisher
John Wiley & Sons, Inc
Pub. Date
2020
Description
Packed with expert advice from professionals on the creation, marketing, and promotion sides of the business, this guide introduces the basics of launching a channel, creating quality content, developing an audience, and building a business around a channel.
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